Abstract CN03-02: Is newer better? Use of technology to encourage cancer screening among various populations

Several major technological breakthroughs have greatly expanded our options for health behavior interventions. In the 1980s, we started being able to record our own videos through hand-held cameras, mass produce tailored print on micro-computers, and develop interactive computer programs. Now, all these interventions can be web-based and accessed through smart phones that can collect data and deliver tailored feedback in real time. In our fascination with new media and their capabilities, we have rushed to employ latest technologies for interventions for all kinds of people. But, is newer necessarily better? To suggest some answers to this question, the presentation will use qualitative data as well as main and interaction effects from some large behavioral intervention trials among African Americans and other population subgroups.

Citation Format: Celette Sugg Skinner. Is newer better? Use of technology to encourage cancer screening among various populations. [abstract]. In: Proceedings of the Eleventh Annual AACR International Conference on Frontiers in Cancer Prevention Research; 2012 Oct 16-19; Anaheim, CA. Philadelphia (PA): AACR; Cancer Prev Res 2012;5(11 Suppl):Abstract nr CN03-02.